Studio

There have been times in which magazines were defined the natural narration of contemporary times.
not long ago Douglas Coupland admitted collecting tons of mags for inspiration and pure admiration.
At some point though we have been subdued by"copy and paste" thick mags with hundreds of ads and advertorials, fashion boredom and lipstick truth. Then the web broke in and changed it all. advertisers jumped to digital and mags seemed to enter their final age, struggling to survive and surviving just to struggle.

Studio came in at a very particular time. a time of wolves where the elite is suggesting an early exit to bahamas, and the widest middle class ever is confused by pornography and cheap fashion.
The issue 0 was launched last night in milan. It promises well. It has plenty of things to read (wow, no more toilette empty thoughts)and very few distractions from reality. media, society, arts are analysed and deconstructed. the reader might agree (or maybe not, who cares)on suggested topics but surely he or she will be engaged by it. Federico Sarica once again has constructed a reliable outlet. King Kong was for real, Vice Italy was and still is a consistent mag and Studio certainly will be a never-to-be-missed media for the bunga bunga nation (it's in italian) and the rest of us, the insiders that want to change the world.

having said that, to express a cultural mis-behaviour you need to behave and so we re-descovered the "brutto posse" at sacrestia and walked milan at 4am. nice city, that is-at night. 

                                                 massimiliano gioni on studio issue 0

                                                                        la sacrestia

                                                lele saveri and john di salvo at brutto posse

massimo torrigiani's piece on changing paradigms in the arts business 

an early fan from brasil, aka cassano

and finally federico sarica, the mastermind behind studio